PwC Global Marketing Strategist - Senior Manager in Grand Rapids, Michigan
Specialty/Competency: IFS - Internal Firm Services - Other
Industry/Sector: Not Applicable
Time Type: Full time
Travel Requirements: Up to 20%
A career in Sales and Marketing will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm.
The Global Marketing Organization (GMO) creates relevance, distinctiveness and growth for the PwC brand and business. We work together with the global markets and territory marketing leaders to deliver the go-to-market priorities aligned to Platforms, and enable sales and marketing excellence across the network.
To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be an authentic and inclusive leader, at all grades/levels and in all lines of service. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.
As a Senior Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:
Take action to ensure everyone has a voice, inviting opinion from all.
Establish the root causes of issues and tackle them, rather than just the symptoms.
Initiate open and honest coaching conversations at all levels.
Move easily between big picture thinking and managing relevant detail.
Anticipate stakeholder needs, and develop and discuss potential solutions, even before the stakeholder realises they are required.
Develop specialised expertise in one or more areas.
Advise stakeholders on relevant technical issues for their business area.
Navigate the complexities of global teams and engagements.
Build trust with teams and stakeholders through open and honest conversation.
Uphold the firm's code of ethics and business conduct.
Strategy and Alignment is accountable for enabling the GMO to achieve its purpose by articulating strategy, driving alignment & collaboration across the GMO and with its stakeholders, and focusing on the continuous improvement of functional capabilities & ways of working. As the Marketing Capability Development Senior Manager, this position will work closely with the leader to support the translation of the marketing vision into a strategic roadmap & plan.
Job Requirements and Preferences :
Basic Qualifications :
Minimum Degree Required :
High School Diploma
Minimum Years of Experience :
Preferred Qualifications :
Degree Preferred :
Preferred Knowledge/Skills :
Demonstrating intimate abilities and/or a proven record of success in:
Developing a compelling narrative that articulates the “what’s in it for me,” drives commitment and transcends across a diverse stakeholder landscape;
Understanding of modern marketing and sales capabilities, and able to articulate how a global marketing function builds brand equity, develops client relationships, builds pipeline and grows market share;
Supporting the development and evolution of a strategic roadmap to drive strategic and behavioral change, ideally for a marketing organization in a B2B or services context;
Seeking input from subject matter experts across marketing functions to inform strategic planning around which areas a modern marketing organization should be investing in, including technology;
Driving strategic change management across a global organization;
Advocating change, maintaining team morale and championing a growth/ development mindset;
Understanding complex stakeholder landscapes and developing of a stakeholder plan to proactively manage and influence key decision makers and influencers across a marketing function and the business;
Navigating complex situations applying firm policies and procedures and where necessary, identifying and managing risks;
Conducting strategic workforce planning for a marketing team, to assess baseline capability, identify capability gaps and develop a plan to mitigate gaps through recruitment and upskilling existing talent;
Supporting the development of a talent management strategy and actively managing talent to meet the short, medium and long term needs of the marketing function;
Analyzing qualitative and quantitative data to inform medium-long term strategic and workforce capability planning;
Developing strategic training plans for a marketing function to drive development in modern marketing and sales capabilities and enabling skills such as agile ways of working and data analytics;
Measuring and reporting on the effectiveness of strategic initiatives in driving the intended outcomes, and communicating benefits realized to senior leaders across the business;
Building and managing collaborative working relationships across a marketing function, Finance, IT and HC teams (including learning and development);
Leading and coaching a team to support professional development of talent across the GMO;
Driving cultural change across a global organization;
Training or certification in Agile/ agile ways of working; and,
Working with marketing automation systems (Salesforce Marketing Cloud preferable).
At PwC, our work model includes three ways of working: virtual, in-person, and flex (a hybrid of in-person and virtual). Visit the following link to learn more: https://pwc.to/ways-we-work.
PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.
All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.
For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.
For positions in Colorado, visit the following link for information related to Colorado's Equal Pay for Equal Work Act: https://pwc.to/coloradoifsseniormanager.