PwC Global Strategic Marketing Senior Associate in New York, New York
A career in Sales and Marketing, within Internal Firm Services, will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You’ll focus on designing, developing, and implementing communication programmes and media events to promote and sell the PwC’s brand and services as well as contribute to and evaluating our pricing strategies in the marketplace.
Our Market Intelligence team is responsible for selling solutions and targeted insights to practice areas based on market needs. As part of our team, you’ll help with developing consumer intelligence reports based on market research, data analytics and social media.
To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be an authentic and inclusive leader, at all grades/levels and in all lines of service. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.
As a Senior Associate, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:
Use feedback and reflection to develop self awareness, personal strengths and address development areas.
Delegate to others to provide stretch opportunities and coach to help deliver results.
Develop new ideas and propose innovative solutions to problems.
Use a broad range of tools and techniques to extract insights from from current trends in business area.
Review your work and that of others for quality, accuracy and relevance.
Share relevant thought leadership.
Use straightforward communication, in a structured way, when influencing others.
Able to read situations and modify behavior to build quality, diverse relationships.
Uphold the firm's code of ethics and business conduct.
This role is responsible for developing data-driven integrated marketing strategies aligned to the go-to-market priorities to maximize awareness, develop relationships, build pipeline and increase market share. It will also support the development of campaign plans & marketing assets across customer journeys, for activation across the full marketing funnel by territories.
Job Requirements and Preferences :
Basic Qualifications :
Minimum Degree Required :
High School Diploma
Minimum Years of Experience :
Preferred Qualifications :
Degree Preferred :
Preferred Knowledge/Skills :
Demonstrates thorough abilities and/or proven record of success as a team leader including the following:
Supporting the development of campaign plans and developing assets for activation across the full marketing funnel by territories, ideally leveraging MarTech;
Understanding channel strategies and marketing tactics across a wide variety of functional areas of the marketing mix including brand, digital and social marketing, public relations, analyst relations, collateral, thought leadership, sales tools and events;
Understanding marketing trends and channels that increase demand generation and brand equity and demonstrates an ability to quickly pick up industry related concepts;
Planning marketing activities to maximize awareness, develop client relationships, build pipeline and increase market share;
Building relationships confidently and working effectively in a team environment;
Understanding modern marketing and sales capabilities including marketing automation principles and content marketing, ideally in a B2B or services context;
Understanding how to leverage marketing automation systems to bring personalization to marketing activities such as Salesforce Marketing Cloud;
Leveraging data to evaluate the impact of marketing activities (at the campaign level); and,
Working across several marketing campaigns simultaneously by balancing competing priorities and demonstrating flexibility to adapt to changing priorities.
All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.
All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law.